Digital revolution refers to the sweeping changes brought about by digital computing and communication technology during the last years. A full 90 percent of all the data in the world has been generated over the last two years.
It is not just a volume issue. Rarely does data present itself in a form perfectly ordered and ready for processing. Big Data has become viable as cost-effective approaches have emerged to tame the volume, velocity and variability of massive data.
The goal of this program is to show the organizational changes needed in big companies to survive in the new scenario created after the digitalization process of the last years. It addresses questions related to Big Data and Data Science that will help to improve the decision making process. Throughout the program, the students wil become familiar to these tools to solve different managerial problems.